How do you transform color into a key driver of brand energy and excitement?

2022 SEASONAL COLORS LAUNCH
BEFORE I TOOK OVER THE PROGRAM

SCALE. WITHOUT LOSING YOUR SOUL.

WE BUILT A DEDICATED TEAM TO MASTER THE SPACE.

AND SPOKE TO OUR CORE AUDIENCE.

WE CONNECTED WITH NEW AUDIENCES, TOO.

AND TAILORED EVERY LAUNCH TO FEATURE ARTICLES, RECIPES, AND APPAREL SO PEOPLE COULD FEEL PART OF THE STORY.

THE PROGRAM NOW ACCOUNTS FOR 36% ($1.8B) OF THE BUSINESS, WITH A BIT OF A CULT FOLLOWING.