I’m a Creative Director, Copywriter, and the brand voice lead for YETI’s global in-house creative studio (Ad Age’s 2024 In-House Agency of the Year).

In my 10 years in advertising, I’ve served as the lead writer for Alienware Gaming and Dell’s in-house agency, and cut my teeth at traditional shops where I sold out nude cruises (I know), introduced Red Bull to Gen Z (sorry), and learned how to win new business from brilliant mentors (thanks, guys).

I play soccer every Sunday even though my knees are begging me to stop, am happy to believe the conspiracy theory that the 49ers proximity to an electrical substation is why they’re so injury prone, have a blue-footed booby on my life list, and I also think if you’re trying to insert a little personality into a professional portfolio, a run-on sentence is okay.

Disagree? Let me know.